Turn Followers into Revenue
We hand-pick creators whose audiences are primed to buy—and drive you more sales per campaign
Why Choose Us
Why Top Brands Trust Us with Their Influencer Budgets
Influencer marketing is riddled with risks—fake followers, misaligned audiences, and hidden fees can drain your budget. We eliminate the guesswork with a rigorous vetting process that confirms genuine engagement and audience alignment before you ever launch a campaign. Our white-glove service guides you from strategy and outreach through content delivery to performance reporting—ensuring every partnership drives real growth
Our Services
Amplify Your Brand with Performance-Driven Influencer Partnerships
Influencer Discovery & Vetting
We match your brand to creators whose voice resonates—and whose followers buy.
Campaign Strategy & Execution
From content briefs to contract negotiation to publish day—every step handled.
Performance Tracking & Optimization
Actionable ROI reports that fuel data-driven decisions
Long-Term Ambassadorships
Extend campaigns into brand-ambassador programs that compound trust & sales.
Influencer Discovery & Vetting
We match your brand to creators whose voice resonates—and whose followers buy.
Campaign Strategy & Execution
From content briefs to contract negotiation to publish day—every step handled.
Performance Tracking & Optimization
Actionable ROI reports that fuel data-driven decisions
Long-Term Ambassadorships
Extend campaigns into brand-ambassador programs that compound trust & sales.
Testimonials
Why Top Brands Keep Coming Back
Working with Viral Standard was probably the smoothest agency experience I’ve had to date. From our first call, they asked the right questions and genuinely understood what we were trying to achieve. There was no fluff, no over-explaining — just a super clean process. The communication throughout was on point, and they felt like an extension of our team rather than an outside vendor.
The onboarding process was refreshingly easy. We didn’t need to explain our brand ten different ways — they just got it. The team was responsive, organized, and honestly made our lives a lot easier. What I appreciated most was that they didn’t just talk strategy — they actually followed through. Everything ran on schedule, and their attention to detail was solid.
Philip was great to work with from the start. He kept everything clear, didn’t overcomplicate the process, and made sure we were aligned every step of the way. I’ve worked with a few influencer agencies before, and this felt different — more thoughtful, less transactional. It was easy and effective without the usual runaround.
We reached out to Philip on short notice with a high-pressure campaign and a tight turnaround — and I was genuinely impressed by how quickly his team got up to speed. They understood our brand immediately, handled the coordination flawlessly, and made the entire process feel effortless. It’s rare to find a partner who can deliver with both speed and precision, but Philip and his team did just that.
FAQ
Got Questions? We’ve Got Answers
How do I know your creators are actually a good fit for my brand?
Ensuring the right brand-influencer fit is our top priority – we know that choosing the wrong influencer can doom a campaign. We prevent this by vetting creators beyond surface-level metrics: we look at an influencer’s content niche, audience demographics, and values to make sure they truly align with your brand (not just in looks or follower count). Every influencer we propose is hand-picked for authentic alignment with your target market and brand message, so the partnership feels natural and resonates with the audience.
How do you vet influencers to ensure their followers and engagement are real (not bots or fake)?
Influencer fraud is a real concern. We take rigorous steps to protect you from this. Our team analyzes each influencer’s engagement patterns (likes, comments, views vs. follower count) to spot red flags like sudden follower spikes or suspiciously low engagement rates. We also use advanced auditing tools to detect fake followers or bot activity, and even manually review comments for authenticity. In short, we do a deep dive into an influencer’s audience quality before they ever work with your brand. By filtering out any influencers with purchased followers or inflated stats, we ensure you’re investing in creators with genuine, engaged audiences.
How will we measure success and ROI from these influencer campaigns?
We know that measuring real results is a major concern. From day one, we define concrete success metrics with you. Depending on your goals, that could be anything from website traffic and leads, to app installs or actual sales attributed to the campaign. We set up clear KPIs beyond just impressions. Then we track everything: using unique links, discount codes, and robust analytics, we monitor how each influencer post drives action, not just awareness. You’ll receive transparent, regular reports with all the key data – engagement, reach, click-throughs, and, most importantly, the conversions and sales coming from the campaign.
What if an influencer posts something off-brand or even causes a PR issue? How do you handle brand safety and controversies?
Brand safety is paramount to us. First, we carefully research an influencer’s background, content history, and public behavior before ever signing them on. We look for any red flags (past controversies, incompatible values, etc.) and simply won’t work with anyone who poses a risk to your brand’s reputation. Second, we set clear content guidelines and expectations in our contracts. Influencers know upfront what’s acceptable and what isn’t when representing your brand. During the campaign, we keep a close eye on the content being created. If an influencer ever deviated from the agreed messaging or did something unexpected, our team would intervene immediately – including pulling content or ending a partnership if needed. Our goal is that there are no surprises. By choosing the right people and setting the ground rules clearly, we ensure your brand’s image stays safe and positive throughout the campaign.
Is influencer marketing going to be too expensive for us?
It’s a common concern that influencer campaigns cost a fortune, especially when we all hear about celebrity influencers charging five or six figures. But the good news is you don’t need to hire a celebrity to see an impact. In fact, many brands see fantastic results with micro-influencers or even nano-influencers, who have smaller but highly engaged followings. We work with your budget to craft a campaign that makes sense financially. That includes selecting a smart mix of influencers for cost-effectiveness and negotiating fair rates on your behalf.
Why work with an influencer agency like yours instead of doing it in-house (or hiring another agency)?
The right agency should bring expertise, efficiency, and results that are hard to replicate in-house. We pride ourselves on being that kind of partner. For one, we are completely transparent – you’ll always know what we’re doing, why we’re doing it, and what results you’re getting. Secondly, our team does this all day, every day. We’ve built up industry relationships and a refined process that enable us to identify the perfect influencers for your needs quickly and accurately, something that could take your team countless hours of trial and error. Many agencies or internal teams make the mistake of just throwing a bunch of influencers at a campaign without careful matching – which only creates chaos and disappointing results. In contrast, we hand-pick each creator based on data and relevance. Finally, by working with us you get our specialized skills in campaign strategy, influencer negotiation, platform algorithms, and performance analytics. That means faster execution, better rates, and higher ROI. In short, we add value by doing influencer marketing the right way – with transparency, precision, and experience – so you can focus on the other parts of your business while we deliver results.
What industries or niches do you specialize in?
While we’ve executed campaigns across a wide range of verticals—from beauty and wellness to tech and home décor—we focus on brands with a clear target audience and a story to tell. Our sweet spot is working with consumer-facing businesses that need authentic, high-impact content: think DTC brands, lifestyle products, fashion, fitness, and premium services. If you have a passionate audience and want to build real advocacy, we’re a perfect fit.
What does the campaign process look like, and will we have input or updates along the way?
Our process is collaborative and transparent. We begin with a kickoff strategy session to understand your brand, target audience, and goals in depth. From that, we develop a campaign plan – and you’ll review and approve every key element of it. For example, we’ll present you with a list of vetted influencers we suggest for the campaign, and you’ll have the final say to ensure you’re comfortable with all of them. We’ll also align on creative direction (messaging points, content themes, etc.) together. Nothing goes live without your approval. During the campaign, expect regular updates from us. We provide timely progress reports (e.g. when posts are scheduled or have gone live, interim results, etc.) because frequent, clear communication is crucial for a successful partnership. You’ll always know what’s happening. If you ever have questions or ideas, we’re only a phone call or message away – you’ll have a dedicated account manager keeping you in the loop. And once the campaign is underway, we monitor performance closely and share detailed reports on how each post is performing (engagement, traffic, sales, and so on). In sum, you’re never left in the dark: you’ll be involved at the outset and kept informed every step of the journey.
How do you price your services?
We offer flexible packages based on campaign scope, influencer tiers, and deliverables—so you only pay for what moves your goals forward. We’ll map out your custom investment during our free audit.
What kind of turnaround can I expect?
From kickoff to live posts, most campaigns launch within 4–6 weeks. If you’re on a tighter deadline, let us know: we regularly handle accelerated schedules without sacrificing quality.